lululemon holiday campaign - give presence

Lululemon's most socially engaged campaign, ever. We created Give Presence as a global holiday campaign to be used in brand and product storytelling, local and community events, film, social, and in-store. We're proud of the impact this campaign still has.

What if you set aside your distractions and got connected to the ones you love? This time of year is not just about giving presents — it’s about giving presence. It’s about family. It’s about friendship. It’s about connection. Listen in. Open up. Connect. #givepresence

My role: Creative Lead
With Alyson Strike

Presence reminders

Holiday digital magazine


Holiday digital magazine

Store window artwork by Alyson Fox

Store window artwork by Alyson Fox

Campaign visual language


Campaign visual language